Establishment of customer exclusivity: A list of customers and customer's details should be kept on a database for follow up and selected customers can be sent selected offers and promotions of deals related to the customer's previous buyer behaviour. This is effective in digital marketing as it allows organisations to build up loyalty over email.[22]
Email marketing is the practice of nurturing leads and driving sales through email communications with your customers. Like social media, the goal is to remind users that you’re here and your product is waiting. Unlike social media, however, you can be a lot more aggressive with your sales techniques, as people expect that email marketing will contain offers, product announcements and calls to action.

However, some of the world's top-earning blogs gross millions of dollars per month on autopilot. It's a great source of passive income and if you know what you're doing, you could earn a substantial living from it. You don't need millions of visitors per month to rake in the cash, but you do need to connect with your audience and have clarity in your voice.
For example, what are the quality and quantity of the links that have been created over time? Are they natural and organic links stemming from relevant and high quality content, or are they spammy links, unnatural links or coming from bad link neighborhoods? Are all the links coming from the same few websites over time or is there a healthy amount of global IP diversification in the links?
There’s an excellent chance that you have one or several musical instruments sitting in storage that haven’t been used in years. Perhaps it’s a leftover from when you were in school, or even from your days playing in a band. Whatever the reason that you have it, it’s probably worth money if you can sell it. Brand-new instruments are ridiculously expensive, so people often look to buy used equipment instead, particularly if they are novices.
Drop shipping is another great ‘hands-off’ way to sell products. Firstly you will need to find businesses that sell products in your niche that offer a drop shipping service. Then you will need to create a website promoting and selling the products. When you make a sale, you take the payment on your site and then the manufacturer ships the goods to the buyer. The profit comes from charging a higher rate than the manufacturer, and if you are selling a high number of products this can quickly add up to a healthy revenue.
So many people dream of writing a book, but never go through with it. Yet no matter what, I’m sure you have experience and value you could give through writing a book. By packaging your skills and knowledge into a downloadable eBook that helps people learn a skill, advance their careers, or start a businesses, you can change someone’s life and even make good money online.

Become a proofreader. All kinds of businesses hire professional proofreaders to look over their copy and content for errors before they publish. This side hustle is one that could work for nearly anyone since you can work from home provided you have a computer and an internet connection. You can find online proofreading jobs through websites like Indeed.com and FlexJobs.com


As long as there is still the written word, there will always be editors. Freelance editing and proofreading not only pays a decent hourly wage, it also gives you the chance to read about potentially interesting topics too. What's more, pursuing freelance writing & editing as a business idea can afford you a lifestyle that lets you travel the world as a digital nomad. You can find lots of job postings from companies and individuals in need of writing, proofreading, and editing services on Upwork, which makes this a high-demand opportunity to make money online.
Open an Etsy store. If you have a creative talent or skill – whether it’s creating art, sewing clothes, or making keepsakes – you can open an online store on Etsy.com and sell your wares for some quick cash. With your own Etsy store, you’re left in charge of pricing and, ultimately, how much you make. See our detailed primer, “How to Make Money on Etsy.”
Online business is how I’ve made a living since 2003 and what has helped me retire early.  I make over $40,000 a month through my blog. You can create your own blog here with my easy 15-minute step-by-step tutorial.  You can start a blog for as little as $2.95 a month (less than a cup of coffee!).  Create a blog and leverage it into affiliate sales or product endorsement deals. Consider topics like:
If you don’t mind doing other people’s chores, then TaskRabbit is a great option for making money online. Earn extra income by walking your neighbor’s dog or mowing Mr. Smith’s lawn. It might seem like not the most lucrative option, but the top taskers reportedly earn as much as $7000 a month, making this a full-time way to make money online for some.
"News Feed Ads", also called "Sponsored Stories", "Boosted Posts", typically exist on social media platforms that offer a steady stream of information updates ("news feed"[38]) in regulated formats (i.e. in similar sized small boxes with a uniform style). Those advertisements are intertwined with non-promoted news that the users are reading through. Those advertisements can be of any content, such as promoting a website, a fan page, an app, or a product.
Great list! I have another to consider that I personally have 35+ years experience providing. Clean up litter outside commercial properties on foot using inexpensive hand tools. It’s almost as easy to do as going for a walk! I started doing this as a side gig in 1981 and soon grew it into a profitable full-time business. I share my experience in my book, Cleanlots.
According to the U.S. Commerce Department, consumers spent $453.46 billion on the web for retail purchases in 2017, a 16.0% increase compared with $390.99 billion in 2016. That’s the highest growth rate since 2011, when online sales grew 17.5% over 2010. Forrester predicts that online sales will account for 17% of all US retail sales by 2022. And digital advertising is also growing strongly; According to Strategy Analytics, in 2017 digital advertising was up 12%, accounting for approximately 38% of overall spending on advertising, or $207.44 billion.
Provide excellent customer service. Answer any questions buyers post as quickly as possible. Be professional and courteous. Positive communication builds your reputation with buyers and gets you return business. Also, package your product well and ship it out quickly. Allowing an item to become damaged or taking too long to ship can negatively affect your reputation among buyers. Wrap all items, especially fragile ones, in appropriate packaging. Commit to shipping items as soon as you receive payment.[32] 

Do you constantly come up with witty one-liners? Do you dream of the days of Mad Men-style advertising? If you’ve got some branding chops or just come up with imaginative copy, there are lots of opportunities to make money online through company naming and slogan contests. If you think you have a knack for names check out the Squadhelp platform where you can earn a little extra money online by naming brands, services, products, company slogans and even help out on the logo design front if you've got the chops.
That's where Swagbucks comes in. Marketers and brands literally pay Swagbucks users to try their products and services. In many cases, the amount of money that marketers pay will cover a portion of the cost of the product or service itself. However, there are some cases where companies reward users with more than the cost of the service. This is often the case with subscription services where advertisers want to entice consumers into an initial trial of their service with the hope that consumers will stay subscribed after the trial period.
However, if you are seasoned online marketer, and you've built a substantial following, then marketing as an affiliate might be the right fit. Jason Stone from Millionaire Mentor has built a seven-figure business with affiliate marketing, while David Sharpe from Legendary Marketer has built up an eight-figure business by creating an army of affiliates that market products in collaboration with his team.
Going into network marketing? Understand that if you're not close to the top of the food chain there, your ability to generate any serious amount of income will be limited. Be wary of the hype and the sales pitches that get you thinking that it's going to work the other way. Simply understand that you're going to have to work hard no matter what you pick to do. Email marketing? Sure. You can do that. But you'll need a massive and very targeted list to make any dent.
The peer-to-peer concept is coming to virtually every corner of human existence. That includes the hospitality industry. Through AirBnB you can actually rent out your house for various lengths of time for a predetermined fee. That gives you an extra income on your house and gives the visitor the benefit of having an entire house, rather than being crammed into a single hotel room.
25. Products – You can create your own product, such as an ebook or computer software. You would then use your blog as a promotion tool to get people to buy your product. As long as you create a legitimate product with a whole lot of value, you should be able to get some buyers, but like everything else with a blog, you’ll need the traffic to get the sells.
My 10-year-old son brought home a book from our park’s free library box. It was a biology textbook – teachers edition. He said it looked interesting and hey, it was free (having no idea you could sell it). I scanned it in my Amazon seller app and realized it was worth around $150. He was so excited. We listed it for sale for $130 and it sold! Going to tell him, he just made $130!

Fiverr is one of the biggest providers in the gig economy on the web and you can sell a wide variety of services and products through this medium. Do the research and find out what you can offer. However, keep in mind that like any other money-making task, it takes time to succeed here. And stellar reviews will help you generate more and more income over time.
Before Sharpe ever came into close proximity with the internet marketing field, he was a construction worker. Needing a way to make ends meet, like millions of other people around the world, he turned to a field that could hopefully pay the bills. But try as he might, he was never able to actually get ahead. Until one day, when Sharpe discovered the amount of money being made online by internet marketers, his entire mindset changed.
Don't sacrifice morals for a quick buck — At the outset, you'll want to do all sorts of things to make money online, but don't sacrifice your morals for a quick buck. Not only will you put people off, but you'll lose Google's trust. You also shouldn't concern yourself with things like Adsense or other ads on a blog before you have around 100,000 visitors per day. Yes, per day. 
The combination of charisma, charm and intellect has helped catapult Sharpe to the top of the heap. In a recent conversation with him, I wanted to learn what it truly took to become an expert digital marketer. And one of the most important takeaways from that phone call was that if he could do it, anyone could do it. For someone who failed so devastatingly very early on in life, to rise from the ashes like a phoenix was no easy feat.

It includes email marketing, search engine marketing (SEM), social media marketing, many types of display advertising (including web banner advertising), and mobile advertising. Like other advertising media, online advertising frequently involves both a publisher, who integrates advertisements into its online content, and an advertiser, who provides the advertisements to be displayed on the publisher's content. Other potential participants include advertising agencies who help generate and place the ad copy, an ad server which technologically delivers the ad and tracks statistics, and advertising affiliates who do independent promotional work for the advertiser.
While there are several platforms for doing this, clearly YouTube is the most popular for doing this. However, video marketing is also a great form of both content marketing and SEO on its own. It can help to provide visibility for several different ventures, and if the video is valuable enough in its message and content, it will be shared and liked by droves, pushing up the authority of that video through the roof.
Travel blogging is a hard industry to break into. However, the rewards can be worth it, and let’s face it, who doesn’t want to be paid for traveling around the world! There are numerous ways to monetize a travel blog, but affiliate marketing should predominantly be your focus. On your blog, promote hotels, tours, equipment hire services, flights, and anything else travel related. Then take a cut of the proceeds as your audience books their holidays based on your recommendations.
The keyword tool is able to tell us that nearly 700,000 people search for window tinting each month globally, and on a smaller scale 74,000 in the UK. With an average amount of monthly searches in mind we now need to know just how much exposure the top spots of search results could potentially get. In fact, it is rumored that the website ranked first for any given keyword will receive around forty percent of all of the search engine traffic of that specific keyword, with the rest of the first page results having an almost equal share of the remainder. The 2nd, 3rd, 4th and so on pages tend to get very little traffic, if any at all.
There's a lot to learn when it comes to the internet marketing field in general, and the digital ether of the web is a crowded space filled with one know-it-all after another that wants to sell you the dream. However, what many people fail to do at the start, and something that Sharpe learned along the way, is to actually understand what's going on out there in the digital world and how businesses and e-commerce works in general, before diving in headfirst.
By using Internet platforms, businesses can create competitive advantage through various means. To reach the maximum potential of digital marketing, firms use social media as its main tool to create a channel of information. Through this a business can create a system in which they are able to pinpoint behavioral patterns of clients and feedback on their needs.[30] This means of content has shown to have a larger impingement on those who have a long-standing relationship with the firm and with consumers who are relatively active social media users. Relative to this, creating a social media page will further increase relation quality between new consumers and existing consumers as well as consistent brand reinforcement therefore improving brand awareness resulting in a possible rise for consumers up the Brand Awareness Pyramid.[31] Although there may be inconstancy with product images;[32] maintaining a successful social media presence requires a business to be consistent in interactions through creating a two way feed of information; firms consider their content based on the feedback received through this channel, this is a result of the environment being dynamic due to the global nature of the internet.[29] Effective use of digital marketing can result in relatively lowered costs in relation to traditional means of marketing; Lowered external service costs, advertising costs, promotion costs, processing costs, interface design costs and control costs.[32]
A pop-up ad is displayed in a new web browser window that opens above a website visitor's initial browser window.[31] A pop-under ad opens a new browser window under a website visitor's initial browser window.[24]:22 Pop-under ads and similar technologies are now advised against by online authorities such as Google, who state that they "do not condone this practice".[32]
However, like anything else truly worthwhile, apps require a significant investment of your time or money upfront. If you don't have the skills, then you have to hire someone who can assist you in creating a great app. But first you need to come up with an idea that will sell. Do the proper market research and analytics to come up with the right app. 

6. IZEA – IZEA works in addition to a blog or on its own. You get paid to blog, tweet, take photos and take videos. The pay is mostly based on your following, so if you want to make money with your tweets, you’ll need to grow you Twitter following.  Likewise, if you want to make money with blogs, you’ll need substantial blog traffic (more on blogging below).
Websites such as QuickRewards and UniqPaid are such websites that will pay you for doing fun and interesting tasks. With QuickRewards, you will get paid for playing games, watching videos, answering surveys and shopping online at your favourite online stores. You must be from the USA, Canada or UK to join. If you are from the US, you can cash out from as little as $0.01. The QuickRewards Network is a great way to make money fast online.
Elance offers a wide array of technical, data entry, accounting, and other freelance and temp gigs. If you’re just looking for something short and sweet, log in, input and showcase your marketable skills, and begin searching through their job database, using any parameters you desire. Once you submit a bid, you’ll receive an acceptance or denial – you may get a few rejections, but don’t sweat it. Negotiate the terms of your bid, and get to work. You have money to make.
My name is Angie Nelson. There was a time where I was right where you may be now. I’d had enough of the cubicle farm, and I was going to find a way to escape. Jumping to another corporate job wasn’t going to make me happy. I wanted to be in control of my future. I needed to get out of the office politics. I started a hunt to learn how to make money from home legitimately and for the long run. I read and researched and read some more and finally decided to start my online business was the way to go. I started my Virtual Assistant business in 2007.
If you have a story to tell or if you want to share your expertise in the form of a book, well then, go ahead and write a book! What better could be there than writing a book! You don’t need traditional pen and paper. Become a completely tech-savvy author. Use MS-Word to write your book. Once the book is ready, you don’t even need a publisher! You can self-publish and sell e-book versions through platoforms like Amazon’s Kindle, Google Play Store and Apple’s app store (iBooks). If you’re in India, Flipkart, Infibeam etc. are also great choices. You can sell both e-books or printed books.
If you have a propensity for writing and you can slay with your prose, consider writing an ebook. While the market has certainly become saturated as of late, books that help teach people about a technical topic still sell extremely well. This is a great source of passive income but does require a large amount of effort at the outset before any money is generated.
Now you’ve got many different options to start earning online. If you saw something that really interests you, try it out and learn more about it. If you’re really wanting to make a full-time income online, you need to be dedicated to learning how to do what you want to do. There are tons of free resources out there. You just have to search for them!
I love referral and affiliate marketing. It’s where the vast majority of my income comes from these days. Even if you aren’t a blogger, you can get in on the action as well. You can get paid to refer your friends to a wide variety of legitimate services. While there are many companies like StitchFix that will give you store credit for referrals, we are focusing on those that offer cold, hard cash today. Keep in mind, you will need to be signed up for the program yourself to take advantage of the program. But, you shouldn’t be referring people to things you don’t use anyway.
More recently, companies have sought to merge their advertising messages into editorial content or valuable services. Examples include Red Bull's Red Bull Media House streaming Felix Baumgartner's jump from space online, Coca-Cola's online magazines, and Nike's free applications for performance tracking.[18] Advertisers are also embracing social media[22][23] and mobile advertising; mobile ad spending has grown 90% each year from 2010 to 2013.[24]:13
You can also market your ebook on your own website or blog, particularly if the site gets good traffic. Still another method is affiliate marketing. You can offer to pay sites related to your ebook a percentage of the sale price – say, anywhere between 20% and 50% – for them to post an ad or linked article for your book on their site. This could enable you to market your ebook on multiple platforms for greater market exposure.
When creating a membership site, always offer different plans and pricing tiers to appeal to your different categories of audience. Access to specific types of content is then dependent on the plan selected by a member. Membership fees can be a one-off payment or a repeat subscription. And you can even sell products on your membership site to boost your income.
There are a variety of tasks that you may be asked to perform. This can include delivering documents, delivering food or restaurant meals, taking pictures of a building for a real estate developer, taking pictures of a menu in an upscale restaurant, or even delivering auto-parts. If you have a good working car (or even a good bicycle), time on your hands, and a lot of energy, this can be a real opportunity to make money online.

There are quite literally hundreds of clever ways to make money online. From taking online surveys, to renting or selling your old clothes, flipping your iPhone to someone in a different country, and even buying low-cost products locally, just to resell them for a higher price on Amazon. There’s truly no shortage of unique ways to make money online.
The internet is full of business potential, but it is also rife with competition. In this situation, it becomes really tough to sell your products or services. Affiliate marketing can help you effectively promote your product on the web. By helping you reach out to a large potential customer base, affiliate programs help you to connect with millions of customers across the globe.
A key benefit of using online channels for marketing a business or product is the ability to measure the impact of any given channel, as well as how visitors acquired through different channels interact with a website or landing page experience. Of the visitors that convert into paying customers, further analysis can be done to determine which channels are most effective at acquiring valuable customers.

The difference between Amazon and EBay is that EBay (though still filled with new items) is seen as a used marketplace between individual parties, whereas Amazon (which is filled with offers for new and used merchandise from the 3rd parties) is viewed as a Wal-Mart-type superstore. As a consumer, this difference leads me to use Amazon, so it only makes sense to target on my own demographic.

Today, with nearly half the world's population wired to the internet, the ever-increasing connectivity has created global shifts in strategic thinking and positioning, disrupting industry after industry, sector after sector. Seemingly, with each passing day, some new technological tool emerges that revolutionizes our lives, further deepening and embedding our dependence on the world wide web.

Start a bed and breakfast. If you live in a popular resort area or own a historic property, a B&B might be the perfect side hustle. Not only can you work at home with this career, but you’ll also score some tax write-offs in the process — although most innkeepers caution that the profession requires a lot of hard work and is more of an attractive lifestyle than a money-making pursuit.


Online marketing, also called digital marketing, is the process of using the web and internet-connected services to promote your business and website. There are a number of disciplines within online marketing. Some of these include social media, search engine marketing (SEM), search engine optimization (SEO), email marketing, online advertising and mobile advertising.

The best way to save money, and essentially make money, when you dine out is to use a service like SB Local. With it, you'll effortlessly receive cashback when you dine out or shop at any of the 1,000s of participating restaurants and retailers nationwide. And, you won't have to show a coupon or do anything other than pay with the credit card you link to the Swagbucks Local program.


Using Dr Dave Chaffey's approach, the digital marketing planning (DMP) has three main stages: Opportunity, Strategy and Action. He suggests that any business looking to implement a successful digital marketing strategy must structure their plan by looking at opportunity, strategy and action. This generic strategic approach often has phases of situation review, goal setting, strategy formulation, resource allocation and monitoring.[60]
Research other listings in your city on AirBnB and see what the going rate is for a place like yours. You could also just rent out a private room as well or even a bed in a shared room. In fact, that's how AirBnB got its start. However, you might find it hard in the beginning without reviews, but as long as you take really good care of your guests and provide a lot of value, the reviews will eventually come rolling in.
An essential part of any Internet marketing campaign is the analysis of data gathered from not just the campaign as a whole, but each piece of it as well. An analyst can chart how many people have visited the product website since its launch, how people are interacting with the campaign's social networking pages, and whether sales have been affected by the campaign (See also Marketing Data Analyst). This information will not only indicate whether the marketing campaign is working, but it is also valuable data to determine what to keep and what to avoid in the next campaign.
Many laws specifically regulate the ways online ads are delivered. For example, online advertising delivered via email is more regulated than the same ad content delivered via banner ads. Among other restrictions, the U.S. CAN-SPAM Act of 2003 requires that any commercial email provide an opt-out mechanism.[108] Similarly, mobile advertising is governed by the Telephone Consumer Protection Act of 1991 (TCPA), which (among other restrictions) requires user opt-in before sending advertising via text messaging.
Many laws specifically regulate the ways online ads are delivered. For example, online advertising delivered via email is more regulated than the same ad content delivered via banner ads. Among other restrictions, the U.S. CAN-SPAM Act of 2003 requires that any commercial email provide an opt-out mechanism.[108] Similarly, mobile advertising is governed by the Telephone Consumer Protection Act of 1991 (TCPA), which (among other restrictions) requires user opt-in before sending advertising via text messaging.
MemberPress is a feature-rich plugin that will enable you to turn your WordPress blog into a fully functional membership site. Depending on how you want to run your membership site, you could have a mixture of free and premium membership plans. Premium plans could include no adverts, free downloads, access to extra content, membership forums, and much more. However, it is important to remember that if people are going to pay to view your content then it must be high quality. Otherwise, your members won’t renew their subscriptions when the time comes.
More and more companies and startups especially are embracing remote work—where you use online collaboration and communication tools to do your work from wherever you want. And you don’t have to be a 20-something hotshot designer or coder to reap the benefits of working remotely. Many remote positions are for customer support positions or other customer-facing positions that don’t require specialized skill sets.
Content is king. It always has been and it always will be. Creating insightful, engaging and unique content should be at the heart of any online marketing strategy. Too often, people simply don't obey this rule. The problem? This takes an extraordinary amount of work. However, anyone that tells you that content isn't important, is not being fully transparent with you. You cannot excel in marketing anything on the internet without having quality content.
Today, with nearly half the world's population wired to the internet, the ever-increasing connectivity has created global shifts in strategic thinking and positioning, disrupting industry after industry, sector after sector. Seemingly, with each passing day, some new technological tool emerges that revolutionizes our lives, further deepening and embedding our dependence on the world wide web.
This is simplified, according to the IAB. Exchanges may try to unload unsold ("remnant") space at low prices through other exchanges. Some agencies maintain semi-permanent pre-cached bids with ad exchanges, and those may be examined before going out to additional demand side platforms for bids. The process for mobile advertising is different and may involve mobile carriers and handset software manufacturers.[46]

There are plenty of guides to marketing. From textbooks to online video tutorials, you can really take your pick. But, we felt that there was something missing — a guide that really starts at the beginning to equip already-intelligent professionals with a healthy balance of strategic and tactical advice. The Beginner’s Guide to Online Marketing closes that gap.


Different jurisdictions have taken different approaches to privacy issues with advertising. The United States has specific restrictions on online tracking of children in the Children's Online Privacy Protection Act (COPPA),[109]:16–17 and the FTC has recently expanded its interpretation of COPPA to include requiring ad networks to obtain parental consent before knowingly tracking kids.[112] Otherwise, the U.S. Federal Trade Commission frequently supports industry self-regulation, although increasingly it has been undertaking enforcement actions related to online privacy and security.[113] The FTC has also been pushing for industry consensus about possible Do Not Track legislation.
It is very rare for an individual to enter a management role early in his or her career. Most marketing managers have spent several years working somewhere else on a marketing team. This assumes the existence of at least a bachelor's degree, but an advanced degree such as a master’s in marketing or business administration can give an aspiring manager a deciding edge.
The next step? How will you communicate with people. Sharpe says that you need to decide on this early on. Will you blog? Will you use social media? Will you build a list by working with solo ad providers? Will you place paid advertisements? What will you do and how will you do it? What you must realize here is that you have to get really good at copy writing. The better you get at copy writing, the more success you'll find as an internet marketer.
You can work as a virtual assistant through dedicated websites, such as Upwork or Zirtual. All kinds of skills are needed, and compensation can vary anywhere between $10 per hour to $100 or more. Obviously, the higher pay will be to people who have more technical skills, such as web building skills and marketing. But you can find work doing administrative tasks at the lower end of the pay scale.

Earn cash back for shopping. Earning cash back on your purchases is a smart idea, and credit card rewards aren’t the only good cash-back strategy out there. With sites like ShopAtHome.com, eBates.com, and TopCashBack.com, you can earn up to 10% cash back on purchases made with approved merchants. Many frequent shoppers also love the Ibotta app, which lets you earn cash-back on every purchase.
Our SEM team has been managing paid search since its inception and is driven solely by analytics and financial data. Our core focus is to expand our clients’ campaigns, drive quality traffic that will foster conversions and increase revenue, while decreasing the cost per acquisition. IMI’s PPC team members are recognized thought leaders, active bloggers and speakers and major tradeshows, and care deeply about each and every client. We manage our client’s budgets as if it was our own, tracking every dollar and optimizing towards very specific milestones and metrics.
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